Emotional

Enhancing Brand Identity: The Power of Audio Branding

How does bespoke, emotive music increase sales and create emotional connections with consumers, enhancing brand identity and increasing ROI

Composing Music for Film: Signs and Gestures

Long before spoken language, humans communicated through signs and gestures. When composing music for film, this language is crucial.

Sometimes I Jump of the Emotional Deep End!

When creating bespoke emotive music for videographers, sometimes I jump off the emotional deep end

How do Videographers and Filmmakers use bespoke music to make you smile, or cry?

Music is a wonderful thing. We can't touch it or see it. We can even hear it.....and still nothing happens.

What do McDonalds, Jaws, Old Spice and the Pirates of the Caribbean have in common?

No, Johnny Depp wasn’t reeking of an old mans aftershave and eating a Big Mac whilst being chased by a psychopathic shark….although I...

Let’s Get “Over Emotional” About It!

What is the one thing that connects you to the best experiences of your lives and the worst? What joins the dots?

Music is Powerful!

Music is really powerful! I think we all accept that, but have we ever considered how powerful it actually is?

You’re a Media Composer? What on earth is that??

When I meet someone new, the conversation normally goes like this: Me: Hi, I am Michael and I am a Media Composer and I…. Other: Sorry….a...

Emotional Connection - The Role of Music?

What is the role of music? At Black Lab Music it's to bring emotional connection into our lives. By Michael Coltham, Media Composer.